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This is a love story. It’s about passion, the labor of love, and a lasting relationship. It’s about car lovers, the cars they love, and the car wash whose mission was to sweep them clean off their streets.
The story began in 1967 in the honeymoon capital of the world, Niagara Falls, NY. Delta Sonic became known as the “kissing clean car wash” because of the Tender Loving Care each and every car received. Customers began to show their “kissing clean” spirit by sporting our signature “Kiss” bumper sticker, which can still be spotted on cars today.
By the ‘70s, Delta Sonic had expanded, and millions of car buffs, eager for some good, clean fun flocked to try the country’s first soft cloth car wash chain. Back then, soft cloth was the best car wash technology could offer.
But many car buffs did not like the spinning cloth brushes and demanded much more. And Delta Sonic listened. We gave a lot more than just lip service to our customers’ input. We hired chemists and engineers to develop special, ph-balanced soap formulas and mild lotions. We built our own soap and manufacturing plants, so we had just the right ingredients and equipment. Delta Sonic’s mission was to create the gentlest, safest, most thorough car wash system ever developed.
Call it chemistry. Call it mutual attraction. Or call it amore’. But after years of hard work, millions of dollars and a lot of heartache, TLC had a brand new meaning...Touch-Less Car Wash. With this revolutionary wash, no spinning brushes will touch your car’s delicate exterior. The spinning cloth brushes are replaced with special sprays of fresh, soft, warm water and mild lotions to get your car cleaner than ever. Just a hint of overhead buffing cloth makes your car sparkle. It didn’t take long for cars to fall head over wheels in love with the finest car wash money can buy.
Our love story is never ending. We will continue listening and innovating to give our customers the best. So give your car a kiss – the kissing clean you get only with a Delta Sonic Touch-Less Car Wash. We’re sure you’ll agree that Delta Sonic is truly a Tunnel of Love.
P.S. Come see our people and car moving conveyor-- an innovative concept in cleaning your car's interior.